Simple,
But not
Basic.
Coffee can get complicated.
Single-origin micro-lots. Tasting notes of bergamot and candied lemon. Roast dates. Brew ratios. Water temperature to the half-degree.
Graffeo keeps the focus on what matters.
Not because craft is simple — but because ninety years of daily attention have gone into one proprietary blend, roasted two ways.
Simple is the
Hardest thing
To get right.
Luciano Repetto has been steadfastly roasting coffee from the same North Beach storefront he took over from his father decades ago.
While coffee trends have come and gone, he has remained focused on the science and art of roasting.
At the center of that work is Prometheus — San Francisco's first fluid-bed air roaster, customized by Luciano in 1978.
Carefully controlled hot air lifts the beans and roasts them evenly, allowing their flavor to come through cleanly.
Luciano's experience and daily attention turn precision into craft. The result is remarkable richness, clarity and consistency.
Simply the world's finest coffee.
Dark. Light. Decaf.
Dark Roast
Our proprietary blend, roasted dark. Rich, full-bodied and remarkably consistent.
Light Roast
The same proprietary blend, roasted light. Clean, clear and evenly developed.
Swiss Water Decaf
Full Graffeo character, decaffeinated with the Swiss Water process. No shortcuts.
Essentials Kit Subscription
Our 2-pound coffee set offers a generous supply of our signature blend, meticulously fluid-bed roasted to ensure "Simply the World's Finest Coffee" in every cup.
- FREE Bonus Bag on First Order
- FREE Included: Official Graffeo Illustrated Brew Guide
- Shipping Included
- 2 Pounds of Your Selected Roasts ($57.00)
- Shipped every 4 weeks, pause or adjust anytime
Automatic Renewal: By purchasing, you agree to an automatic recurring subscription. You can pause, adjust, or cancel anytime online in your account settings or by contacting customer support.
