SIMPLY THE WORLD'S FINEST COFFEE
SIMPLY THE WORLD'S FINEST COFFEE
SAN FRANCISCO · SINCE 1935
Coffee
roasted
by air?
Precisely.
At Graffeo, we take a unique approach to coffee roasting. Using only hot air, our beans create a cup that’s incredibly smooth and never bitter. Simply the world’s finest coffee.
◆
100% AIR-ROASTED
◆
NO METAL DRUMS
◆
ZERO BITTERNESS
◆
ROASTED TO ORDER
The Problem With Most Coffee
Traditional drum roasters
burn the outside while
under-roasting the inside.
When beans tumble against searing hot metal, the surface chars before the core has time to develop. The result is that familiar bitter, ashy aftertaste — not a sign of a "bold" roast, but of imprecision.
Most roasters accept this as the cost of doing business. Graffeo never did.
✕ SEARING METAL ✕ UNEVEN HEAT ·✕ BITTER RESULT
The Graffeo Difference
The science and art of fluid-bed roasting.
Precision yields perfection.
VS
GRAFFEO FLUID BED
Clean Hot Air
✓
Even heat distribution
✓
No metal contact
✓
Chaff removed before it burns
✓
Pure, clean flavor
TRADITIONAL DRUM
Searing Metal
✕
Uneven heat exposure
✕
Bean surface scorches
✕
Chaff burns into flavor
✕
Bitter aftertaste
01
The Machine
Our custom-built Sivetz fluid bed roaster has been modified over four decades by Luciano Repetto to achieve exact temperature parameters that no off-the-shelf machine can replicate.
02
The Method
Heated air suspends every bean in a constant flow, roasting each one evenly inside and out. No hot spots. No scorching. Just precise, consistent heat applied with surgical control.
03
The Result
A cup that is smooth, rich, and full-bodied — never bitter. The natural flavors of our Colombian, Costa Rican, and Papua New Guinean beans emerge without interference.
FRESH ROASTED TO ORDER
THE RESULT IN YOUR CUP
Strong, rich, and
never bitter.
For many coffee lovers who have accepted bitterness as an unavoidable feature of dark roast coffee, their first sip of Graffeo is a revelation. It's strong — no doubt — but delivers a smooth, rich flavor whether brewed as espresso or pour-over.
We use a singular blend of premium beans from Colombia, Costa Rica Tarrazu, and Papua New Guinea. Roasted fresh to order. Shipped at peak flavor.
FLAVOR
Rich & Full-Bodied
FINISH
Clean & Smooth
BITTERNESS
None
SHOP GRAFFEO COFFEE
Taste the innovation.
$25.99 per pound.
FREE SHIPPING ON ORDERS OF 4LB+
1 lb / 16 OZ
The Graffeo Essentials Set
Our 2-pound coffee set offers a generous supply of our signature blend, meticulously fluid-bed roasted to ensure "Simply the World's Finest Coffee" in every cup. We bring the precision of our 1935 North Beach heritage directly to your kitchen, providing an uncompromised artisan experience with no shortcuts.
• 2 Pounds of Your Selected Roast
• Official Graffeo Brew Guide
Choose Grind:
Choose Roast:
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First order: to be processed now.
Upcoming orders: in 2 or 4 weeks from date of first order.
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"To me Graffeo Coffee is rich,
full and never bitter."
RUTH REICHL
FORMER FOOD CRITIC
NORTH BEACH · SAN FRANCISCO · EST. 1935
© 2026 GRAFFEO COFFEE ROASTING CO. · ALL RIGHTS RESERVED